Attracting & Hiring Diverse Job Seekers: Cracking the Code
Looking to streamline your hiring process and attract different types of Job Seekers? Well, then you are at the right place. Attracting talent is an important part of the hiring process, which helps to diversify your workforce and bring in new perspectives.
In this blog post, we will discuss the importance of attracting talent and how to hire different types of job seekers.
Importance of attracting and hiring different types of job seekers
According to CareerBuilder, Nearly 40% of employers have trouble filling positions due to a lack of skilled candidates.
Hiring efficiently brings diversity to your organization and reduces the unemployment rate. It also adds a number of key benefits such as it enables you to fill skill gaps in your organization and create a strong employer brand.
5 different types of job seekers and how to hire them
1. Active Job Seekers
Individuals who are actively seeking new opportunities are likely to be most responsive to job openings. To hire active job seekers, make sure you are targeting the right keywords in your job descriptions.
Also, try to leverage social media to promote the current job vacancies to be filled. To attract active job seekers use strategies such as employee referrals which can be quite beneficial.
Those who are hired through a referral are more likely to stay with the company long-term and perform better than those hired otherwise.
2. Recent graduates
Recent graduates are eager to start their careers and may have the most up-to-date knowledge and skills. In April 2021, recent college graduates experienced an unemployment rate of 7.5%, which is higher than the overall unemployment rate of 5.7%.
To attract recent graduates, start an internship program in your organization and open entry-level positions. Try leveraging campus placements and job fairs to attract the right talent.
Approximately 56.6% of college graduates who applied for a job received an offer, according to a survey conducted by the National Association of Colleges and Employers.
3. Career Changers
Your organization may benefit from the perspectives and skills of career changers. Career changers are the ones who have an active job, but are looking for other positions which offer better perks.
Try having a good culture and diversity in your organization, which attracts career changers. Career changers are eagerly looking for different types of jobs and might help you quickly close open positions.
To hire them efficiently, look for candidates who have a diverse range of experiences and skill sets.
4. Passive Job seekers
Those who are passively seeking jobs may not actively seek new employment, but they may consider a new position if it is a good one.
According to Linkedin, 70% of the global workforce consists of passive job seekers, meaning they are currently employed but searching for new positions.
To attract passive job seekers, focus on building a great employer brand and try to create a positive work environment. These things affect the decision-making process during different types of jobs search.
Freelancers and independent contractors who are looking for work full-time or part-time. According to World Bank, Nearly 47% of workers worldwide are freelancers, with worldwide, freelancers earning an average of $21 per hour.
Freelancers can support your in-house team with the skills and experience they bring to the table.
To attract freelancers, offer flexible work arrangements. Also, define clear project expectations so that they are on the same page and know what the deliverables are.
In order to attract and hire the right candidates, it's very crucial to understand the different types of job seekers and ways to reach them effectively. Remember that active communication does matter to attract top talent as they are looking for different types of jobs. Finally, try to foster a great employer brand and build a positive work environment.
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